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UnrealSEO Documentation

🎯 Quick Summary

  • UnrealSEO is the first comprehensive platform for tracking and optimizing content visibility in Large Language Models (LLMs)
  • Monitor how AI systems like ChatGPT, Claude, Gemini, and Perplexity cite and reference your content
  • Optimize for the AI-powered search era where traditional SEO metrics no longer tell the full story
  • Target audience: SEO professionals, content publishers, digital agencies, and businesses adapting to AI-first search

📋 Table of Contents

  1. Welcome to the AI Search Era
  2. What is UnrealSEO
  3. Why LLM Visibility Matters
  4. Core Platform Capabilities
  5. Get Started in 5 Minutes
  6. Documentation Structure
  7. Who Should Use UnrealSEO
  8. Key Metrics Explained

🔑 Key Concepts at a Glance

  • LLM Optimization (LLMO): The practice of optimizing content for AI model citation and retrieval
  • Citation Rate: Percentage of relevant AI responses that cite your content as a source
  • AI Share of Voice (ASoV): Your brand's relative visibility across AI platforms compared to competitors
  • Zero-Click Reality: The paradigm where users get answers directly from AI without clicking through to sources
  • RAG Systems: Retrieval-Augmented Generation - how modern AI systems find and cite real-time content
  • Foundation Model Training: Understanding how AI models ingest and retain web content during training

🏷️ Metadata

Tags: llm-seo, ai-search, documentation, getting-started Status: %%ACTIVE%% Complexity: %%SIMPLE%% Max Lines: 300 (this file: 290 lines) Reading Time: 7 minutes Last Updated: 2025-01-18


Welcome to the AI Search Era

The way people find information has fundamentally changed. By 2027, 50-60% of search queries will be handled by AI-powered systems rather than traditional search engines.

The Shift is Already Here

Traditional Search (Declining)

User types query → Google SERP → Click result → Read page
Your goal: Rank #1-3 for target keywords
Metrics: Rankings, CTR, organic traffic

AI-Powered Search (Growing)

User asks AI → LLM generates answer → Cites sources (maybe) → Done
Your goal: Get cited as authoritative source
Metrics: Citation rate, AI Share of Voice, brand mentions

The Problem

Most businesses are invisible to AI systems:

  • ❌ Your content exists but LLMs don't cite it
  • ❌ Competitors dominate AI answers in your niche
  • ❌ You have no data on AI visibility
  • ❌ Traditional SEO tools don't track LLM citations

What is UnrealSEO?

UnrealSEO is the first platform built specifically for the AI search era. We help you:

1. Track LLM Visibility

Monitor how often and in what context ChatGPT, Claude, Gemini, Perplexity, and other AI systems cite your content.

2. Analyze Citation Patterns

Understand why some content gets cited while other content gets ignored. Identify gaps and opportunities.

3. Optimize for AI Discovery

Get actionable recommendations to improve your content's structure, authority signals, and semantic clarity.

4. Benchmark Against Competitors

See how your AI visibility compares to competitors and track market share in AI-generated answers.


Why LLM Visibility Matters

Traffic is Moving to AI Platforms

User Behavior Shift

  • ChatGPT: 800M+ weekly active users (2025)
  • Google Search: Still dominant but growing slower
  • Perplexity: 100M+ queries per month
  • Claude, Gemini: Rapidly growing user bases

Traditional Metrics Miss the Picture

What You Measure TodayWhat's Really Happening
Google rankings improvingAI systems citing competitors
Organic traffic stableBrand mentions in AI answers declining
Backlinks growingLLM training data excludes your site
Content publishing regularlyZero citations in ChatGPT/Claude

Business Impact

Without LLM Visibility:

  • Losing brand awareness among AI users
  • Competitors become "default" sources
  • Missing revenue from AI-driven discovery
  • No data to inform content strategy

With UnrealSEO:

  • Track real-time AI citations
  • Optimize content for maximum LLM visibility
  • Benchmark against competitors
  • Prove ROI from AI optimization efforts

Core Platform Capabilities

📊 LLM Monitoring Dashboard

  • Real-time citation tracking across major AI platforms
  • Historical trends and pattern analysis
  • Topic-level visibility breakdown
  • Sentiment analysis of citations (positive/neutral/negative)

🎯 Citation Analytics

  • Citation Rate: How often you're cited vs. total relevant queries
  • Position Analysis: Are you the primary source or buried in footnotes?
  • Context Quality: Are citations accurate and favorable?
  • Platform Breakdown: Performance by LLM (ChatGPT vs Claude vs Gemini)

🔍 Competitor Intelligence

  • Track competitor citations in your topic areas
  • Identify content gaps and opportunities
  • Analyze what content types get cited most
  • AI Share of Voice benchmarking

🛠 Optimization Engine

  • Content structure recommendations
  • Schema markup suggestions for better semantic understanding
  • Authority signal improvements (E-E-A-T optimization)
  • Answer Engine Optimization (AEO) techniques

📈 Reporting & Alerts

  • Custom dashboards for stakeholders
  • Automated weekly/monthly reports
  • Real-time alerts for visibility changes
  • White-label reports for agencies

Get Started in 5 Minutes

Step 1: Sign Up

Create your account at unrealseo.com

Step 2: Add Your Domain

Enter your website URL and verify ownership

Step 3: Select Topics

Choose the topics/keywords you want to monitor for AI citations

Step 4: Initial Scan

UnrealSEO runs queries across LLM platforms to establish baseline visibility

Step 5: Explore Dashboard

Review your Citation Rate, AI Share of Voice, and optimization opportunities

Complete Quick Start Guide


Documentation Structure

🚀 Getting Started

Perfect for new users:

  • What is UnrealSEO and why it matters
  • 5-minute quick start tutorial
  • Core concepts and terminology

🧠 Concepts

Deep dive into LLM-SEO fundamentals:

  • LLM Optimization vs Traditional SEO
  • How foundation models train on web content
  • RAG systems and real-time citation
  • Content governance and crawler control
  • Building authority for AI systems

📖 Guides

Practical how-to documentation:

  • Content optimization for AI citation
  • Managing AI crawlers with robots.txt
  • Setting up citation tracking
  • Competitor analysis workflows

🎯 Use Cases

Industry-specific strategies:

  • For SEO agencies managing clients
  • For content publishers and media companies
  • For e-commerce and SaaS businesses
  • For individual content creators

📊 Metrics

Understanding measurement:

  • Citation Rate explained
  • AI Share of Voice calculation
  • Answer Equity metrics
  • Industry benchmarks

🔧 Platform

UnrealSEO feature documentation:

  • Dashboard walkthrough
  • LLM platform tracking (ChatGPT, Claude, Gemini, Perplexity)
  • Integrations and API access

📚 Reference

Technical resources:

  • API documentation
  • Glossary of LLM-SEO terms
  • External resources and research

Who Should Use UnrealSEO?

SEO Professionals & Agencies

  • Track AI visibility alongside traditional SEO metrics
  • Demonstrate value beyond Google rankings
  • Offer LLM optimization as a new service line

Content Publishers & Media

  • Understand how AI systems cite your articles
  • Protect brand authority in AI-generated answers
  • Optimize content for maximum AI reach

E-commerce & SaaS Companies

  • Get cited when users ask product-related questions
  • Monitor competitor mentions in AI answers
  • Drive awareness in the AI search funnel

Content Creators & Bloggers

  • Improve content discoverability in AI systems
  • Build authority that LLMs recognize
  • Stay ahead of the AI content curve

Key Metrics Explained

Citation Rate

Citation Rate = (Times cited) / (Relevant queries tested) × 100%

Good: 15-25% | Great: 25-40% | Excellent: 40%+

AI Share of Voice

ASoV = (Your citations) / (Total category citations) × 100%

Measure your brand's portion of AI-generated answers in your industry.

Answer Equity

Composite metric measuring both quantity (citation frequency) and quality (position, context, accuracy) of citations.

Complete Metrics Guide


Start Here:

Popular Guides:


🆘 Need Help?

Support Channels:

  • 💬 Live Chat: Available 9 AM - 6 PM EST
  • 📧 Email: info@unrealseo.com
  • 🌐 Community: community.unrealseo.com
  • 📖 Knowledge Base: Search above ↑

Learning Resources:


🎯 Next Steps

New to UnrealSEO?

  1. Read Introduction → - Understand the platform
  2. Follow Quick Start → - Get set up in 5 minutes
  3. Learn Core Concepts → - Master the fundamentals

Ready to Optimize?

  1. Content Optimization Guide →
  2. Citation Tracking Setup →
  3. Competitor Analysis →

Welcome to the future of search visibility. Let's make your content unmissable in the AI era.


Last updated: 2025-01-18 | Edit this page | Report issue